OpenAI Unveiled Updated ChatGPT Pro Subscription for $100 a Month
OpenAI is expanding its subscription lineup with a new, more accessible ChatGPT Pro tier priced at $100 per month. The company confirmed that the existing $200/month Pro plan will also remain available for users who require higher usage limits.
A Breakdown of Subscription Tiers
- Free Plan: Basic access for casual use.
- Plus Plan ($20/month): The standard subscription for general users.
- New Pro Plan ($100/month): A new mid-range option with usage limits five times higher than the Plus tier.
- Legacy Pro Plan ($200/month): The premium tier remains, offering limits 20 times higher than Plus for professionals with intensive needs.
- Business & Enterprise: Custom solutions tailored for corporate clients.
Monetization and Global Expansion
This tiered approach follows the introduction of the affordable ChatGPT Go subscription, which debuted in India in 2025 before expanding globally. To further diversify its revenue streams, OpenAI has also begun testing advertisements for users on its free and Go plans. According to a report from Axios, the company's ad revenue projections are ambitious:
- 2026: $2.5 billion
- 2027: $11 billion
- 2028: $25 billion
- 2029: $53 billion